As a Senior UX Researcher at Grupo Boticário, I combine research and design to create truly captivating interactions. I have experience as a Product Designer and several years as a graphic designer, bringing a comprehensive perspective from concept to final impact.
My research transforms data into decisions that shape unique experiences. I put the ‘X’ of exploration and experience into action, seeking to deeply understand users and align their needs with business goals.
I am passionate about what I do! Naturally curious, I love learning and exploring new possibilities. Oh! And I have a little dog named Luna. 
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#LifelongLearner #Gamer #AIEnthusiast #ResearchLover #PetLover
Quantitative survey and a workshop to consolidated 8 proto-persona profiles for the corporate education platform
Discovery to map data-driven opportunities and bring more intelligence and accuracy to decision-making and trend forecasting.
Product data and co-creation sessions to map improvements and build the 'humanization' of the employee chatbot.
Using a variety of approaches, it is possible to: discover the current conditions (research and observation), define the approach to the problem (insights and ideas), refine possibilities (test and iterate), develop a solution, and bring consistency to applications and delivery (finalizing and launching).
